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Born in 1821, Louis Vuitton left his home at 13 to seek his fortune in Paris, where he became an apprentice box-maker, a role that eventually led him to introductions at the French Royal Court. With royal endorsement, Vuitton opened his first workshop in 1854, and his skills and innovations soon established his brand as one of Europe's most popular. For over 150 years, the brand's monographed bags have been associated with style and luxury.
Passing his passion for crafting beautiful luggage onto his son, Georges, and later his grandson Gaston-Louis, Vuitton ensured the company continued to grow and thrive, surviving two world wars to become the renowned luxury brand it is today. LVMH, the megabrand created by the 1987 merger of Vuitton with Möet Hennessy, has since seen the appointment of Marc Jacobs in 1997, which launched Louis Vuitton into the world of fashion.
As Jacobs noted, "The Louis Vuitton woman is more about a quality - a quality within some women that needs to come forward, to be noticed and recognized." Similarly, Kim Kardashian has remarked, "There's a lot of baggage that comes along with our family, but it's like Louis Vuitton baggage." Echoing these sentiments, Louis Vuitton himself believed that "Luxury must be comfortable, otherwise it is not luxury."
The continued success and global expansion of Louis Vuitton stores in cities around the world is a testament to the brand's enduring legacy and the timeless appeal of its iconic products. From its humble beginnings as an apprentice box-maker to its current status as a symbol of style and prestige, the Louis Vuitton story is one of innovation, passion, and a commitment to crafting the finest luxury goods.
product information:
Attribute | Value | ||||
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publisher | ‎Orange Hippo! (October 24, 2023) | ||||
language | ‎English | ||||
hardcover | ‎192 pages | ||||
isbn_10 | ‎1800695330 | ||||
isbn_13 | ‎978-1800695337 | ||||
item_weight | ‎12 ounces | ||||
dimensions | ‎4.75 x 0.75 x 5.75 inches | ||||
best_sellers_rank | #60,823 in Books (See Top 100 in Books) #57 in Fashion History #99 in Fashion Design #8,177 in Self-Help (Books) | ||||
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